Western Canada Lottery Corporation Boosts Sports Betting Product
Sports bettors in Canada have reason to be happy after Scientific Games and the Western Canada Lottery Corporation (WCLC) introduced a new range of products for their customers.
The products include real-time odds, future markets, and single-game sports betting. Scientific Games Lottery’s global sports betting business supplies sports services to numerous lotteries around the world.
We’re extremely proud of the hard work by both the WCLC and Scientific Games Lottery teams that helped us rejuvenate the sports betting experience in western Canada and introduce real-time odds, futures, and single-game betting. By integrating new sports betting functionality with our gaming system, we’re now able to offer players an experience they’ve never had before. By using the new ticket builder functionality found online at sportselect.com, players can make their picks using real-time odds to generate a QR code which they then take to a lottery retailer to purchase their ticket/ We’re thrilled to offer this convenient new online approach to building a betting slip while maintaining a more traditional method of building a ticket at retail for players who prefer it.
The new products mean that customers will find numerous betting options under the umbrella of SPORT SELECT such as Point Spread, Pro-Line, Props, Over/Under, Pools, and Futures. There is a $100 limit on bets.
Together with the new sports betting products and central gaming systems technology, Scientific Games also supplies WCLC with an online subscription program that uses a player account management platform as well as a number of online instant games.
Christian Kometer, the Managing Director International Lottery Systems for Scientific Games, said that the company is excited about the new collaboration adding, “This is another great example of a multi-channel solution from Scientific Games Lottery technology that is modernizing the lottery experience.”
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