WA.Technology Approved to Enter Peru’s iGaming Market
WA.Technology, the B2B iGaming solutions provider, has announced it has received approval to supply its products to gambling operators in Peru from the country’s gaming regulator the Ministry of Foreign Trade and Tourism (MINCETUR).
WA.Technology receives approval to enter the gaming market in Peru.
LISTEN TO THIS ARTICLE:The B2B provider has a wide range of products including sports betting, fantasy sports, and lottery services represented by the WA.Platform, WA.Sports, WA.Casino, WA.Fantasy, WA.Affiliates, and WA.Lottery brands. These brands are now available to gaming operators in Peru, which is an expanding market.
Senior leadership at WA.Technology states the business is joining a growing gambling market in Peru. MINCETUR has estimated the gaming market in 2022 generated around Sol3.8 billion (€1bn) in bets during the year. While it projects the gaming market will enjoy a compound annual growth rate (CAGR) of 9% over the next decade, driven by the increase in digital wagering.
By entering the Peruvian market, we’re able to support local operators in enhancing their player experience, improving operational efficiency, and ultimately, growing their business. We look forward to becoming a trusted partner to the region's operators as we establish a long-term presence here.
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WA.Technology Continues Latin America Growth
WA.Technology has listed a detailed strategy of how it intends to achieve growth in the LatAm gambling market. The business identified the need to tailor its offerings to different cultures within the Latin American region and focus on building the brand and customer retention as its key principles.
The B2B provider has stated that as part of its expansion in the LatAm region, it is ready for the new Brazilian regulated gaming market that is set to launch at the start of next year. It boasts it is already considered to be the most sought-after provider by gaming operators in the region. The Brazilian market is one of the largest globally and is predicted to reach $34bn in sports betting turnover by 2028.
Peru represents a significant opportunity for WA.Technology; we are very excited to be embarking on this new journey! The country’s growing appetite for gaming and entertainment-led experiences aligns perfectly with our mission to deliver LatAm’s best gaming products.
Earlier this year WA.Technology joined the AIEJA in Mexico to show its commitment to the country and region.
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