Visit the Affiliate, Marketing & Media Zone at SBC Barcelona
Those attending SBC Summit Barcelona from September 20-22 will have the chance to network with affiliate, media and marketing professionals in a dedicated zone throughout the event.
Those who visit the Affiliate, Marketing & Media Zone will be able to examine the latest strategies, trends, and regulatory changes in the field of affiliate marketing. The iGaming Event will be attracting some of the biggest names in the industry giving attendees the chance to meet affiliate teams, digital marketing specialist, and so on.
The Zone will also have its own stage and conference agenda and there will be a number of discussions on issues such as affiliate licensing, player acquisition, affiliates in emerging markets, and the opportunities and challenges of affiliate marketing.
For example, on Wednesday 21 September there will be an ‘Affiliate Leaders’ session hosted by Rob Painter (CMO Consultant, Oddschecker), Jonathan Edelshaim (CEO, Natural Intelligence), Simon Pilkington (CEO, KaFe Rocks), and Peter Gunni (CCO, Traffic Lab). They will discuss how affiliates broaden business portfolios and focus on safer gambling, media compliance, and customer disputes.
The same day will have a session on emerging markets with a panel consisting of Priscila Pio (Head of Sales, BetanDeal), Marcos Oliveira (COO and CCO, Clever Advertising Group), Lee Gwilliam (VP Commercial, Gambling.com Group), Catie Di Stefano (Director of Community Marketing, Online Gamblers), and Javier Troncoso (CRO, Futbol Sites).
There is also plenty happening on Thursday 22 September. For example, Asbjørn Bieling-Hansen (Director of Paid Marketing, GiG Media), Chris Harrison (Senior Industry Head, Google), Sirp de Wit (CEO, Inovatiq), Christine Debono (Marketing Director, Videoslots) and Dmitry Belianin (CCO, Parimatch) will be talking about the relationship between regulation and performance marketing in regulated markets.
Affiliate marketing is the backbone of success for many of today’s businesses. Affiliates help operators with their player acquisition efforts, market entry strategies, and resolving disputes. The ‘Affiliate, Marketing & Media Zone’ confirms SBC’s commitment to connecting operators with affiliates and media outlets that can help them raise brand awareness and reach a wider audience and to educating affiliates on dealing with challenges.
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