Robots Are Coming to the Las Vegas Sphere
![Aura, a humanoid robot that will be part of the MSG Sphere](/assets/images/news/6007/robots-are-coming-to-the-las-vegas-sphere_980x428.jpg)
The hottest new attraction in Las Vegas is bringing the future to its doorstep. MSG Sphere has unveiled its innovative strategy to propel Las Vegas into the modern age, harnessing the power of robots.
Robots Come To Vegas
Aura, the most cutting-edge humanoid robot ever created, has been unveiled by Sphere Entertainment. This groundbreaking creation is set to become a permanent resident in its very own arena starting this month.
Positioned strategically within the expansive atrium of the venue, five Aura robots will welcome and engage guests with their extensive knowledge, as confirmed by David Dibble, the CEO of MSG Ventures, the company behind the sphere. Their presence is further enhanced by lifelike facial expressions and eye movements, projected onto a massive screen, making interactions truly immersive and unforgettable.
Related: The Sphere Experience Lifts Vegas Entertainment to a New LevelDibble expressed in a press release that MSG Entertainment Chair James L. Dolan wanted to incorporate a feature within the expansive atrium worthy of housing either the Statue of Liberty or a mighty Saturn V rocket. This addition is aimed at offering services in the realms of technology, science and human advancement, thereby actively contributing to the relentless pursuit of humanity's progress.
According to Dibble, Aura possesses advanced voice recognition capabilities that break current barriers. These enable it to concentrate on a single individual speaking directly in its frontal direction, even in situations where there are multiple people present.
Aura remains committed to employing artificial intelligence (AI) and refining its understanding of humans through guest interactions. However, the company is taking a cautious approach towards integrating AI into its operations, aiming to observe its initial impact. Accompanying the robot, human lab supervisors will play a crucial role in narrating the tale of human ingenuity, with a special focus on Sphere, ultimately enhancing customers' experience.
AI Technology Accepts Role as Ambassador
According to the company, Aura will serve as a source of guidance for disoriented tourists in the vicinity, offering information on daily events and insights into Sphere's expertise in engineering, technology and innovation. Additionally, Aura will fulfill the role of a brand ambassador for Sphere, overseeing digital platforms and social media channels.
In its bid to generate anticipation and buzz for its latest project, Sphere Entertainment has tantalized enthusiasts with glimpses of Aura across various social media platforms and through a well-timed press release unveiled during the grand spectacle of the Academy Awards ceremony in March.
As disclosed by the company, crafting each of these remarkable humanoids from scratch demands a meticulous production process, but creating them is becoming easier. Aura and its siblings came to life after only a few short months of development last year.
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