Premier League Introduces Smart Offside Technology

The Premier League has taken a major step to improve its accuracy and consistency in detecting offside positions.

With the new tech, the Premier League aims to reduce the time needed for offside decisions. (Source: Kelvin Stuttard, Pixabay)

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The top-tier English football league has announced its partnership with Genius Sports Limited to implement Semi-Automated Officiating (SAOT) technology across its 20-member stadiums, starting from the 2024-25 season.

Powered by Genius Sports’ AI and data platform, Genius IQ harnesses the power of computer vision cameras to create highly detailed, real-time 3D models of players, the ball and the offside line in mere seconds.

The innovative system is designed to enhance the efficiency and precision of offside calls, reducing delays and ensuring an uninterrupted game flow.

By introducing the new SAOT technology, the Premier League aims to significantly reduce the time needed for offside decisions and ensure a uniform approach to offside line calls.

The introduction of semi-automated offside is an important move to maintain the flow of the game in the Premier League. We are confident that by using the newest and most accurate technology available we will see the time taken for offside decisions reduced significantly alongside a consistent application of the offside lines.

Tony ScholesPremier League Chief Football Officer

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Genius Sports Powers EPL Experience

The new deal builds on Genius’ existing relationship with the Premier League. The supplier has a track record of delivering technology solutions to the EPL, including the Premier League Data Zone, which provides real-time tracking insights and statistics.

I am thrilled that Genius Sports is now the Premier League’s Semi-Automated Officiating supplier. This is a seismic moment for our business, as we bring our unique AI and data platform GeniusIQ to the world’s most watched league.

Mark LockeGenius Sports CEO

Last week, Genius Sports extended its deal with Football DataCo to supply soccer data for United Kingdom (UK) football. The agreement sees Genius Sports become the data rights holder for all UK football data, including the English Premier League, English Football League, and Scottish Professional Football League.

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