Play’n GO Awarded Swedish B2B Suppliers License

Play’n GO, the popular iGaming content developer, has been awarded a Swedish B2B suppliers license, ensuring that Swedish-facing operators are able to continue providing players with the developer’s games.

Play’n GO was founded in Sweden, and the license shows that while it may be focused on global expansion, it has not forgotten its roots. It has a hugely popular catalogue of games, including titles such as Book of Dead, Legion Gold, and Reactoonz.

The acquisition of a Swedish license comes just a few weeks after Play’n GO was granted a similar license in the US state of Connecticut. This follows from last year, during which Play’n GO entered a number of newly regulated markets such as Ontario, New Jersey, Michigan and West Virginia.

Sweden is Play’n GO’s home turf. We are most certainly a global company today, with both staff and customers all over the world, but we maintain our firm roots in Sweden to this day. It’s extra special for us to receive one of the first licences from the regulator Spelinspektionen. Of course, we will continue to supply the most exciting and safe casino gaming experience to Swedish players, as we have done for nearly 20 years.
Our content today is used by operators in the Swedish market to excite and retain their players. With innovative cross-sell slots like Gerard’s Gambit on the horizon, I don’t think the Swedish market has truly seen the full might of Play’n GO yet. We would like to thank Spelinspektionen for the swift granting of our licence so early in the process, allowing us to continue leading from the front in supplying the safest, most entertaining casino experience for players in our home market of Sweden.

Magnus OlssonPlay’n GO Chief Commercial Officer