OpenBet Signs Deal with BandBet to Power Sportsbook Platform
OpenBet, a leading global betting content and sports platform provider, has announced a partnership to provide its sports betting and igaming solutions to Bell Ventures Digital Ltd, in a collaboration that sees the launch of the new BandBet brand in Brazil.
OpenBet to supply sports and iGaming solutions to BandBet brand in Brazil.
LISTEN TO THIS ARTICLE:The Brazilian gaming market is undergoing a complete restructuring of its legislative framework and is due to launch at the start of next year. It is expected that BandBet to receive a gaming license from Brazilian gaming regulators to operate from next in the country. The BandBet offering will operate in the Brazilian jurisdiction under a license from Grupo Bandeirantes de Comunicação.
Under the terms of the agreement, OpenBet will provide a comprehensive end-to-end sports betting and iGaming solution to the BandBet platform. Additionally, OpenBet will provide a suite of backend tools such as player account management and responsible gaming solutions.
At OpenBet, we pride ourselves on supporting leading brands with the highest standards in the industry. By leveraging our comprehensive betting ecosystem, BandBet will offer an outstanding player experience, positioning itself as a leader in Brazil’s emerging gaming space. We look forward to supporting BandBet's growth and furthering our mission to help operators thrive in this rapidly evolving market.
More Regulation News
BandBet Expects License to Go Live Within Months
The BandBet brand has utilized the advanced technology from OpenBet and the provider's experience in navigating the compliance framework in regulated gaming markets. This means BandBet is currently operating under a soft launch phase until it receives a full license in 2025.
Both parties say they believe the BandBet brand will give the customer base in the Brazilian gaming market a chance to enjoy a premium wagering experience across sports betting and iGaming events.
For decades, Band has been synonymous with high-quality entertainment in Brazil, and our sports coverage has been a key driver of our success. We are excited that Bell Ventures decided to enter the market with a brand licensed from our media group, as Band consistently contributes to international and local companies entering Brazil’s economy.
OpenBet enjoys partnerships with many tier 1 gaming operators, including a deal to supply technology to the Veikkaus sportsbook.
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