New Gambling Ads Time Limits Unanimously Approved in Portugal

Following a debate in Portugal’s parliament, proposals that are designed to limit gambling advertising within the country were unanimously approved.

Gambling ads were banned from television and radio

A total of four bills were discussed by the Assembly of the Republic, all of which would see gambling treated similarly to alcohol advertising. This means that it is to be banned from television and radio between 7am and 10:30pm.

Two of the four bills, Bill 919, and Bill 343, are designed to adjust Portugal’s Code of Advertising for the fifteenth and sixteenth time by implementing additional restrictions on gambling adverts.

Bill 919, which was published towards the end of July, was a direct response to the increase in online gambling during the coronavirus pandemic. The bill quotes numbers from Portugal’s Gaming Regulation and Inspection Service, which reported that 329,400 new players registered for online gambling services in Q1 2021. It also puts forward proposals for additional protection for minors in advertising.

Bill 343, which was published in April 2020, also discussed the increase in online gambling resulting from the pandemic and put forward additional advertising restrictions.

A third bill, Bill 951, is designed to introduce compulsory warnings about addiction to advertisements for “social games”; this includes the EuroMillions and various other lotteries. It is hoped that it will help those suffering from gambling addiction and serve to reduce future rates.

Finally, Bill 952 was discussed, and it too is designed to limit gambling advertising and improve responsible gambling awareness and consumer protection. It details a self-exclusion process for those who do not want to be shown gambling adverts online.

Following the approval of the bills, they are now set to be discussed by the Committee on Economy, Innovation, Works, Public, and Housing for 60 days.

Article first published at casinoreviews.net: New Gambling Ads Time Limits Unanimously Approved in Portugal

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