Lucas Lebleu Becomes New Betcris Casino Director
Betcris has announced the appointment of Lucas Lebleu as its new Casino Director to oversee the expansion and refinement of its iGaming and sports betting operations.
Before his appointment, Lebleu has spent over 25 years working in the online gaming industry. In the last 12 years, he served in different capacities for top European companies like William Hill, NetEnt, and most recently as the Senior Sales Director for Skywind Group.
Lebleu’s new role will see him work from Betcris’s headquarters in Costa Rica, the country where he started his iGaming career in 1997. As the new Casino Director, he will be responsible for implementing the operator’s casino strategy, including operational and promotional activities, while directing tactical changes in operations and promotions to hit casino revenue targets.
Lebleu will also be accountable for the operational integrity of Betcris’s casino activity, which includes enforcing and optimizing processes to test game content and core casino app functions, optimizing content, and ensuring the operator’s core values are present in its creative design messages and promotions.
I’m very excited about this opportunity; I’ve known Betcris since I started to work in Costa Rica a quarter of a century ago, and I’m pleased to have reached an agreement with Betcris. In my opinion, it is one of the most respected brands in Latin America, with a retail and online presence in the majority of the LatAm countries. I want to thank specifically JD Duarte, Fernando Garita, Gabriel Nuñez, and Carlos Soto, but also Mauricio Delgado and the HR team who have been extra helpful to get me up to speed.
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