Genius Sports Enhances Sports Integrity with IBIA Membership
Genius Sports, the integrity services provider, and the International Betting Integrity Association (IBIA) have announced a partnership that will see both parties form a global sports betting integrity partnership, with the former becoming an Associate member of IBIA.
Genius Sports joins IBIA to combat match-fixing.
Under the terms of this agreement, there will be comprehensive sharing of data from their respective data reporting platforms, particularly information on suspicious wagering activity.
Additionally, the two organizations have expressed that they will share advanced technological resources and there is potential for both parties to collaborate in the future on anti-match-fixing activities.
I am delighted that we have reached this important agreement with Genius Sports. It brings together two leading global players in the sports technology and betting integrity environments with a clear focus on protecting sporting events from betting-related corruption. The addition of Genius Sports as an Associate member of IBIA is particularly welcome given the breadth of its sporting and integrity relationships across North and South America, which will assist IBIA’s operational expansion across those regions.
This agreement sees IBIA continue to make great strides in enhancing sports betting integrity. It follows the recent partnership that saw Novibet join the IBIA.
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Cooperation and Information Sharing Enhances Sports Integrity
Both Genius Sports and IBIA have a global reach and are trusted partners with the largest stakeholders in the sports gaming industry. Genius Sports has agreements with more than 150 sporting leagues worldwide, including the NFL, Premier League, and PGA TOUR. While IBIA membership is made up of over 50 leading betting companies globally, representing 125 brands.
Betting patterns can be identified with large datasets that the tier 1 global gaming operators provide. This allows IBIA to monitor for suspicious wagering activities within a large amount of data globally and highlight when these occur.
Cooperation and the sharing of information are vital pillars to safeguarding the global sports industry from the threats of match-fixing and betting-related corruption. Our partnership with IBIA will provide us and our partners with greater transparency over global betting patterns, helping to identify, manage, and prevent any integrity threats.
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