DraftKings to Launch Wisconsin SportsBook via Tribal Deal
DraftKings is all set to open a retail sportsbook at the Lake of the Torches Resort Casino in Wisconsin later this week.
The sportsbook will be located across the sports bar in the Lake of the Torches Resort Casino in Wisconsin.
LISTEN TO THIS ARTICLE:The upcoming launch is made possible through the company’s deal with the Lac du Flambeau Band of Lake Superior Chippewa, which owns and operates Lake of the Torches Resort Casino. Pending regulatory clearance, DraftKings will unveil its retail sportsbook at the location on August 28.
The new DraftKings sportsbook is situated across the casino’s sports bar and reportedly features an over-the-counter window on the gaming floor, and six sportsbook kiosks.
Lake of the Torches is excited to add retail sports betting to our property as a new gaming amenity for our valued guests to enjoy. Our goal is to implement sports betting operations with a strong brand recognition and extremely high-quality product performance, and we’re honored to collaborate with DraftKings as an industry leader.
The partnership with the Chippewa Indians marks DraftKings’ entry into Wisconsin’s tribal sports betting market and the expansion of its retail presence to 28 states.
DraftKings has established a great relationship with the Lac du Flambeau Band of Lake Superior Chippewa Indians and we can’t wait to bring the DraftKings Sportsbook brand to Wisconsin. Providing a best-in-class customer experience has always been a top priority for our company and the opportunity to deliver that experience to customers in yet another state is a proud moment for DraftKings.
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