DraftKings Horseracing App DK Horse Goes Live in 12 States
LISTEN TO THIS ARTICLE:DraftKings has announced the launch of its new horseracing app, DK Horse, in 12 states across the US.
The app will allow users to bet on several horseracing events, including Churchill Downs' products like Oaks and Derby. Players will also be able to stream videos of races on the app.
DK Horse is now live in 12 states, including Colorado, Florida, Indiana, Kentucky, Massachusetts, Minnesota, Montana, Oregon, Virginia, Washington, West Virginia, and Wyoming.
Since the app is separate from the DraftKings sportsbook official app, members will need to sign up and fund their accounts on DK Horse to start accessing the offers on the horseracing platform.
According to the operator, there are plans to launch in several more jurisdictions before the Kentucky Derby starts on May 6.
This development builds on DraftKings' multi-year deal with Churchill Downs Incorporated in November last year, with the latter agreeing to develop DK Horse via its B2B horse racing subsidiary TwinSpires.
Together with Churchill Downs Incorporated, an industry leader with a deep-rooted history in horse racing, we will deliver an innovative, mobile customer experience. Our goal is to provide our customers with best-in-class sports and gaming products, and we expect DK Horse to provide a fun and new way to engage with renowned races like the upcoming Run for the Roses.
Earlier this month, DraftKings launched its sportsbook in Massachusetts. It has also recently entered a content agreement with High 5 Games in Ontario.
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