Boldplay Partners with Lottoland to Expand Availability of Top-Quality Casino Games
LISTEN TO THIS ARTICLE:Leading casino software provider, Boldplay, has announced a strategic partnership with Gibraltar-based operator, Lottoland.
This collaboration aims to expand the availability of Boldplay's top-quality games and innovative bonus features to Lottoland's extensive international customer base, consisting of over 17 million players.
As part of the agreement, the operators’ customers will gain access to nearly 100 high-caliber titles from Boldplay's diverse portfolio. Among the standout games are the recently released hits Cyborg City, a thrilling Cyberpunk-themed slot, and Warriors & Warlocks, an exciting dual reel title.
The strategic partnership between Boldplay and Lottoland will involve a direct integration of the software provider offerings into the Gibraltar-based operator platform. This integration will significantly boost Boldplay's exposure in the 15 global markets where Lottoland is operational, providing a platform for growth and increased visibility.
While the Gibraltar-based company is primarily known for its diverse selection of lotto games from around the world, the company has been expanding its product range in recent years to include sportsbook, bingo, and casino games. The partnership with Boldplay will contribute to the enrichment of Lottoland's casino offerings, enhancing the overall gaming experience for its customers.
The softwate company comprehensive range of casino content includes state-of-the-art video slots, table games, virtual scratch cards, and bingo and keno releases. This integration will introduce Lottoland players to the unique features offered by Boldplay, including their signature Spins, as well as a selection of exclusive in-house jackpots unavailable through any other provider.
A Partnership in The Long Run
Both companies view this partnership as a significant step forward in their ongoing growth and development. The collaboration is expected to bring substantial commercial benefits to both companies, leveraging Boldplay's reputation as a sought-after software provider and solidifying Lottoland's position as a top-tier operator.
We’re delighted to be teaming up with a platform of the stature of Lottoland for a new strategic partnership that will allow us to distribute our premium range of casino content to customers in a number of key markets.
With Lottoland currently servicing over 17 million players, we’re looking forward to sharing our products with this wide new audience and believe the deal will confirm our status as one the industry’s most sought-after software providers while also cementing Lottoland’s position as a top tier operator.
Nigel Birrell, Group CEO of Lottoland, emphasized the importance of offering new and captivating content to drive business growth and attract new players. Birrell expressed excitement about working with Boldplay and eagerly anticipates the integration of their game portfolio into the Lottoland platform.
The partnership signifies an important milestone for both companies. With Boldplay's top-tier games now available to Lottoland's extensive customer base, players can expect an enhanced gaming experience with fresh and innovative content. The collaboration promises to be a fruitful and enduring venture for both parties as they strive to meet the evolving needs of the online gaming market.
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