BetMGM Signs Three-Year Betting Partnership Deal with Tottenham

BetMGM, the sportsbook brand of the LeoVegas Group, has announced it has reached an agreement with Tottenham Hotspur F.C, the high-flying English Premier League (EPL) side, that will see the operator become the Official Betting Partner of the football club.

BetMGM signs to be an Official Partner of Tottenham Hotspur.

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The gaming operator continues to partner with EPL clubs. The deal is for three years and also sees BetMGM become the Official Front of Training Wear Partner for Tottenham, and this includes both the men's and women's teams.

Under the terms of the partnership, the BetMGM branding and signage will be displayed on media backdrops, on pitch-side LEDs, and on big screens at the Tottenham Hotspur Stadium. The logo of BetMGM will be on the training shirts of the Tottenham sides in certain fixtures.

There are also plans to enhance the matchday experience for both customers and fans with the opportunity to take part in unique promotions and win prizes related to Tottenham.

We are very proud to launch this partnership with Spurs as their progressive spirit fully aligns with BetMGM’s ambitions. This is our third Premier League deal in just a week, and we look forward to kicking off this exciting season as we continue to grow BetMGM’s presence in the world of sports.

Sam BeharUK Director at BetMGM

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BetMGM Continues Prominent Football Partnerships

This latest partnership deal is the third recent high-profile deal with another EPL team in the last two weeks, having agreed similar deals with Wolverhampton Wanderers F.C. and Newcastle United F.C.

Since its launch in the UK market earlier this year the gaming operator has used collaboration with Premier League clubs and high-profile brand ambassadors, like Chris Rock, to make a significant impact on the gambling market in the region. It has given BetMGM an immediate brand awareness among the large customer audience that watches football in the UK and worldwide.

Both parties were keen to point out that they are committed to responsible gambling and highlight the range of tools available to customers that are designed to provide a safe environment to enjoy gambling.

We are delighted to announce this partnership with BetMGM. The Club and BetMGM’s values align exceptionally well through a competitive spirit, whilst also continuing to strive for greatness. BetMGM has demonstrated it is putting its customers first by continuously developing its product offering to fans. Throughout this partnership, we are looking to help BetMGM further establish itself in the UK market, as well as enhancing customers’ knowledge around responsible gambling.

Ryan NorysChief Revenue Officer at Tottenham Hotspur

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